Win

The deal started at an event. Now you can prove it.

Win takes every conversation captured on the floor and turns it into follow-up, pipeline and attribution — so the event that produced the deal is on the record, not in someone's memory.

Works with any CRM
Alex Morrison
Director of Ops @ FinTech
🎪 MWC 2026 · Booth 402
Auto-Follow Up
Sent 2 mins after capture
Context: MWC 2026
Zoho CRM Sync
Lead enriched & mapped
Status:Meeting Scheduled
Source:MWC Booth 402
Deal Value
€48,000
FinTech Enterprise License
Attribution:100% MWC 2026
The Problem

The follow-up happens when someone remembers. The attribution never happens at all.

The leads come back from the event and sit. Someone gets to them on Thursday, someone else the following week, and by then the conversation that made them worth having has evaporated.

Months later a deal closes. Sales logs it as inbound. Nobody connects it to the booth conversation in March, so the event that actually started it gets no credit — and next year it's the first thing cut.

Win closes both gaps: the follow-up and the record.

Without Win

Closed Deal Record
Lead Source
Unknown / Inbound Website
Time to first touch
9 days after capture
Event Attribution
None logged
Next Year's Budget
Event ROI unproven

With Win

Closed Deal Record
Origin
Booth 402, MWC 2026
First Touch
Auto-email sent 2 hrs post-capture
Attribution Logged
€48,000 → MWC 2026
Next Year's Budget
Event ROI proven

Follow up, sync, attribute

01

Sequences fire immediately

Email and WhatsApp go out while the conversation is still fresh, personalised to what was discussed.

02

Everything syncs to your CRM

Leads land where your sales team already works, enriched and tagged to the event that produced them.

03

The deal stays connected to the event

When it closes, the attribution is already there. No reconstruction, no arguing about credit.

Inside Win

From conversation to closed deal

Reach Them While They Still Remember You

Post-Event Outreach

Follow-up that goes out in hours, not weeks:

  • Email on every tier
  • WhatsApp on Momentum
  • Triggered from capture
  • Higher WhatsApp limits on Infinite

"The window closes faster than the calendar suggests."

Not Everyone Is Ready In Week One

Nurture Sequences

Multi-step journeys for the leads that need time:

  • Sequenced across weeks
  • Branching by engagement
  • Advanced on Momentum
  • Fully custom on Infinite

"A no this quarter is not a no."

Work The Whole Room, Not Just Your Booth

Attendee List Upload

Bring in everyone who attended, however you got the list:

  • Organiser exports
  • Registration lists
  • Bulk upload on Infinite
  • API on Infinite

"Most of the people worth meeting never walk past your stand."

Lands Where Your Sales Team Already Works

CRM Sync

No parallel system for anyone to ignore:

  • Any CRM
  • Records enriched on arrival
  • Event tagged to every lead
  • No manual export

"Sales shouldn't have to log in somewhere new."

The Answer To "What Did It Return?"

Deal Attribution

Every deal traced back to where it started:

  • Event attached at capture
  • Carried through every stage
  • Visible at closed-won
  • Custom models on Infinite

"Stop losing the credit to 'inbound'."

Keep The Conversation Going After The Doors Close

LinkedIn Social Feed

Post-event visibility on the people you met:

  • Track engagement after the event
  • Full tracking on Momentum
  • Team amplification on Infinite
  • Signals for timing the next touch

"The follow-up doesn't have to be an email."

What this looks like in practice

The evening of day one

Follow-up has already gone out to everyone captured that day.

Even8 Timeline Visualization

The week after

Nobody is typing a spreadsheet. Sales is already working the leads.

Three months later

The deal closes with the event still attached to it.

Next budget cycle

You defend the event with a pipeline number, not an anecdote.

Built for

Who uses Win most

Field marketing

Prove the spend produced pipeline, not just footfall.

Sales leaders

Leads arrive warm, in the CRM, with context.

Demand gen

Events become a measurable channel alongside the rest.

Marketing ops

Attribution that doesn't need reconstructing at quarter end.

even8 platform interface

One deal is a result. The pattern is the asset.

Every attributed deal feeds Intel — portfolio ROI, performance by rep, and a permanent record of what each event returned. That record is what makes next year's Discover score sharper than this year's.

Enterprise event
Score your first event free

Find out what your last event actually returned

Follow up in hours, sync to your CRM, and keep the event attached to the deal.